Focuslane
A calm productivity planner for people who hate noisy to-do apps.给讨厌嘈杂待办应用的人准备的平静生产力规划器。
Financial summary财务摘要
Asking multiple: ≈2.0× trailing annual profit. Trailing annual profit ≈ $14,160.要价倍数：约等于近一年利润的 2.0 倍。近一年利润约 $14,160。
Cost breakdown成本明细
| App Store / Play fees | $215 |
|---|---|
| RevenueCat | $45 |
| Backend (Supabase) | $25 |
| Design assets | $20 |
| Crash reporting | $15 |
| Misc | $50 |
| Total monthly costs | $370 |
Implied monthly profit $1,450 − $370 = $1,080 (listing shows rounded owner profit of $1,180).隐含月利润 $1,450 − $370 = $1,080（挂牌展示圆整后业主利润 $1,180）。
Owner workload业主工作量
About 3 hours/week: triage App Store reviews, ship a small TestFlight build every 2–3 weeks, and answer email from power users. No community management. Roadmap is intentionally slow.约每周 3 小时：处理应用商店评论、每 2–3 周发布小范围 TestFlight，并回复深度用户邮件。无社区运营。路线图刻意放慢。
Tech stack技术栈
- SwiftUI
- Kotlin Multiplatform (shared)
- Supabase
- RevenueCat
- Sentry
- Figma
Customers & retention客户与留存
~2,800 paying across iOS (72%) and Android (28%). Annual plans are 41% of revenue. Churn on monthly ~4.5%; annual renewals ~78%. No single user >1% of revenue. Strong organic from calm-productivity YouTube mentions.约 2,800 付费用户，iOS 72%、Android 28%。年付占收入 41%。月付流失约 4.5%；年付续约约 78%。无单一用户超过收入 1%。平静生产力类 YouTube 提及带来较强自然流量。
Widget and Apple Watch are shipped; tablet layouts are basic. No web app.已上线小组件与 Apple Watch；平板布局较基础。无 Web 应用。
Handover checklist交接清单
- Apple Developer + Google Play transfer process documented已写明 Apple Developer 与 Google Play 转移流程
- RevenueCat project + Supabase project ownership transferRevenueCat 与 Supabase 项目所有权移交
- Design system in Figma + release checklistFigma 设计系统 + 发版清单
- 21-day support overlap offered提供 21 天支持重叠期
- Privacy nutrition labels / store copy in EN only today目前商店文案/隐私标签仅为英文
Seller story卖家故事
Focuslane started as a personal experiment in fewer notifications. It never raised money and never ran ads. I’m moving countries for family reasons and can’t keep App Review cycles reliably. Ideal buyer already ships mobile or wants a calm niche brand.Focuslane 始于「更少通知」的个人实验。从未融资、从未投广告。因家庭原因移居，无法稳定跟进审核周期。理想买家已在做移动产品，或想要一个平静的小众品牌。